Ruthie is an integrated marketing leader and community builder based in NYC. With a decade of experience across brand marketing, community engagement, strategic relationship development, and program building, she recently spent 7 years at Yotpo, a series F, SaaS martech for eCommerce businesses.

As Head of Community and Brand Programs, she was responsible for building the community & brand program function and team from the ground up — tripling growth and monthly recurring members for the customer community. Ruthie also directed Yotpo’s Amazing Women in eCommerce program, scaling the program to a 3.4K member community, 10K+ newsletter subscriber base, and into a standalone brand, as well as driving 8-figure revenue and raising over $160K for Girls Inc.

Ruthie enjoys making new connections, bringing people together (ideally in person), and collaborating with other community professionals.